Author: Asher Busingye
-
How To Build An Irresistible Offer For Your Ads
Most ads fail for one simple reason. It’s not because the market is saturated, prices are too high or because “ads just don’t work in your industry”. It’s because prospects don’t have a good enough reason to respond. A reason to take the action step, to raise their hand and say: “Yes, I want that!…
-
A Call-To-Action Your Prospects Can’t Say No To
So you’ve amped your prospects up, they believe in your product and trust you to deliver. Now comes the tricky part: They need to take the next step and respond to your call-to-action (CTA). After reading this article, you’ll know how to build a CTA that performs better than a pissed off Michael Jordan taking…
-
How To Keep Your Reader’s Attention And Make Sales Without Being A Pro Writer
Remember the pandemic? Well there’s a new one spreading fast. It’s called ‘Brain Rot’. It’s killing businesses left and right, and yours could be next. That’s why, in the next few minutes, I’ll show you 3 simple ways to get rid of it and make more sales (and you don’t need ten booster jabs) Let’s…
-
Get More Sales By Improving Your Writing (part 3 – Stop Waffling Around)
In this article series we’re covering better writing and how you get your customers glued to their screen while they devour your marketing. If you haven’t checked out the previous two instalments, they’re here: https://abresultsmarketing.com/get-more-sales-by-improving-your-writing/, https://abresultsmarketing.com/get-more-sales-by-improving-your-writing-part-2-the-undefeated-bar-test/ You know what really kills sales? Being boooooooooooring. And the most boring thing in the world is something called…
-
Get More Sales By Improving Your Writing (Part 2 – The Undefeated BAR Test)
In the last article we made sure that your content doesn’t scare off your ideal prospect. If you haven’t checked it out, it’s here: https://abresultsmarketing.com/get-more-sales-by-improving-your-writing/ Alright, now your content looks the part. It’s time we make it actually easy to breeze through for a reader. Once we’ve lured them in it’s our job to keep them…
-
Get More Sales By Improving Your Writing
Good writing is the best way to get attention, attract more clients, grow your business, show people you’re a pro at what you do, and beat any and all competition. Being a good writer borders on being a superpower. There’s just one problem. Most writing is absolutely awful. It’s boring. Stilted. Sleep inducing. And it…
-
Using Retargeting To Get More Clients And Close More Sales
Ever had the experience where some product just keeps chasing you? You check out a certain type of blender, sofa or wooden shutters and before you know it your Internet feed shows you the same ads over and over again.. It’s called ‘retargeting’ and it’s a shame that it’s used in such a sloppy way.…
-
Achieving Top Of Mind Awareness In Your Market
Plenty of brands and companies have top of mind awareness. Think about cola and what brand comes to mind? Think about a search engine and what brand comes to mind? Think about famous TV shows and what show(s) come to mind? You’ve answered these in your mind. Which is the entire premise of Top of…
-
How To Write Ads, Reports, Blog Posts and Scripts That SELL
The Pareto Principle states that 20% of content online gets 80% of the views. A friend told me that’s what they teach in business school. And it’s dead wrong. It’s more like 5% of content gets 95% of views. You know why? Because most content is BOOOOOOOOOOORING. Repetitive. Cliche. Dry as a mouth breather’s tongue…
-
Three Letters That Magically Get You More Clients
First things first: If you haven’t checked out this article about Why Mass Marketing Doesn’t Work For Small Businesses you probably want to start there. It’s worth it, trust me.⠀The number 1 thing you can do to make marketing for your business pay off is: craft an RSO.⠀A Rock Solid Offer.⠀Here’s how: The Deadliest Mistake…